I will create a consistent visual system that helps your brand look recognisable and professional across your website, social media, and other materials.
This service is suitable if:
We discuss your business, its offer, audience, and future plans. I also identify the practical contexts in which you will use the identity.
I prepare the mood and design direction. This helps us agree on the overall look and feel before developing the logo and other elements.
I develop the identity elements specified in the proposal and demonstrate their use in the agreed examples. Before work begins, we also agree on the revision and approval process.
Once the design has been approved, I organise the files specified in the proposal and, if included in the project scope, the usage guidelines.
I will define the mood, colour, typography, and imagery direction that suits the character of your brand. Before detailed development begins, we will agree on the overall design direction.
Depending on the agreed project scope, I can create a primary logo, a shortened version, a symbol, and variations for use on different backgrounds.
I will create a coordinated system of colours and typefaces. I will explain how to combine them so that your materials retain a consistent and readable appearance.
The visual identity may be complemented by shapes, patterns, icons, illustration principles, or a defined photographic direction.
In accordance with the proposal, I will prepare guidelines with examples showing how to use the logo, colours, typography, and other elements.
The proposal will specify which files you will receive after the project has been approved. I will tailor the file package to its intended use in digital media or print.
The best results are achieved when the brand identity and website are designed as one cohesive system. The visual principles can then be applied to buttons, headings, images, layouts, and other interface details.
If your business needs a new website, we can combine the identity design with website development.
If your website is already live but does not match the new brand direction, I can improve its design and structure.
Yes, if the other visual principles of the business are already clearly defined. Before work begins, we will assess whether a standalone logo will meet your needs or whether a broader identity is required.
Yes. I can retain its recognisable elements while improving the logo’s proportions, typography, colours, or technical execution.
The file package will be specified in the project proposal. Depending on your needs, it may include SVG, PDF, PNG, and other formats for use online or in print.
No, unless we have agreed on a combined project in the proposal. You can check the approximate cost of a website using the price calculator.
In the website price calculator, you can indicate that the project also requires logo design. The calculator result provides an approximate estimate for the website project.
The scope and price of a complete visual identity are agreed individually, as it may include more than a logo. If we create the identity together with a new website, the website development stage is subject to the website development terms.
